Branding Specialist (Brand surgeon)
Paul Harmeris a specialist in Strategic Branding. He understands the psychology of building powerful brands that connect with your market at a very deep level. He knows branding is essential for rising revenue and soaring sales. His track record proves it.
Known as “The Brand Surgeon”, Paul specialises in the Gestalt “Experiential’’ approach, creating a powerful brand experience through ALLyour communications and actions, thus creating a powerful more meaningful connection with the owner’s market.
He has created some of the most successful international retail and corporate brands on the planet: Neiman Marcus, Ralph Lauren Polo, The Gap, Nordstrom’s, Marmax, William Sanoma, Andronicus, Crate & Barrel, Whole Foods, Macy’s Department stores. Harrods. There’s more.
In Australia alone, he tables among his clients David Jones, Yarra Valley Shire Council, Stack Law firm franchise, Chamberlain, Stonnington Shire Council, Autobarn, American Express, Travelscene, RACV, Swinburne University, Autopro and more.
Whether your company is large or small, Paul reveals how business owners and managers can create their own powerful Brand proposition.
After 28 years of success, he knows what it takes to realistically create a successful brand, including his own. As an author, his latest book “Brand Glue: How to attract and create sticky customers” is climbing on the charts. It is filled with examples of some of his most successful brands he personally created and why they work; overflows with concepts and strategies from the greatest psychological branding thought masters; is crammed with insights into human behaviour that makes the market react. It is a must read for anyone looking to build brand, grow brand awareness and create a successful business.
Paul’s custom tailored workshops bring out the identity of the company and its people. He fits the workshops to fit the needs of the specific client. Workshops run from 3 hours to one day, or can deal with his Strategic Brand Master class to take you to the top.
“Thank you for your dynamic presentation on branding to the chamber. You had everyone captivated with your presentation and you exceeded the expectations of many. Your brand building strategies will certainly help many managers and business owners in developing their own unique brand proposition.”
State Business manager N.S.W
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